Biotastic
Biotastic
Services
Branding
3D Design
Marketing
Biotastic
Biotastic India challenged us to translate advanced healthcare technology into accessible, trusted solutions for a market skeptical of wellness innovations. Their world-class products needed a holistic strategy to demystify complex science and connect with everyday consumers.
Biotastic India challenged us to translate advanced healthcare technology into accessible, trusted solutions for a market skeptical of wellness innovations. Their world-class products needed a holistic strategy to demystify complex science and connect with everyday consumers.
6X ROAS through Meta Ads
7X ROAS Through Amazon PPC
Making Healthcare Innovation Accessible
Transforming complex wellness technologies into consumer-friendly experiences that educate, reassure, and drive adoption across India.
Bringing Products to Life
We crafted immersive 3D videos that animate every curve, mechanism, and benefit—educating and exciting users before they even touch the device.
Simplifying the Complex - Website design
Healthcare shouldn’t feel overwhelming. Our layered website design guides users from curiosity to confidence, using clear data and intuitive architecture to reassure every step of the way.
Magnetic Nasal Strips
Clinical precision meets everyday approachability with clean lines, trustworthy colours, and messaging that makes better breathing feel like a smart, simple choice.
Magnetic Nasal Strips
Cutting-edge aesthetics blend with warm, healing energy to appeal both to wellness enthusiasts and curious beginners.
Social strategy
We combined bold visuals with concise explainer videos, showcasing real users benefiting from nasal dilation and red light therapy in daily life—making high-tech wellness feel relatable and essential.
Biotastic Amazon - Sales vs Ad Spend
In the first month of us taking over in May, Biotastic’s Amazon revenue and orders scaled sharply while ad efficiency improved: ROAS up 50%, TACoS down 43%, and CPC down 33%—achieved with less spend.
ROAS up 50% (4 → 6)
TACoS down 43% (9.8% → 5.6%)
TACoS (Total Advertising Cost of Sales) Lower TACoS is better because it means ads are more efficient and organic sales are pulling more weight.
Revenue up 68% (₹268,868 → ₹450,746)
Units up 72% (32 → 55)
Ad sales up 25% with ad spend down 5% (₹113,461 → ₹141,447; ₹26,447 → ₹25,117)
CPC reduced 33% (₹12 → ₹8)
AOV reduced (₹8,104 → ₹6,429) as growth came from higher-volume SKUs and promos, but overall profitability improved due to efficiency and organic lift.
Amazon Marketplace
On Amazon, trust gets tested. We optimised listings with conversion-focused visuals and strategic PPC campaigns that cut through the noise—delivering clear benefits, professional presentation, and measurable results.
Brochure DESIGns
Our brochures turn technical specs into clear consumer benefits, creating tangible materials that inform healthcare professionals and reassure end users at every touchpoint.
Bringing Products to Life
We crafted immersive 3D videos that animate every curve, mechanism, and benefit—educating and exciting users before they even touch the device.
Simplifying the Complex - Website design
Healthcare shouldn’t feel overwhelming. Our layered website design guides users from curiosity to confidence, using clear data and intuitive architecture to reassure every step of the way.
Magnetic Nasal Strips
Clinical precision meets everyday approachability with clean lines, trustworthy colours, and messaging that makes better breathing feel like a smart, simple choice.
Magnetic Nasal Strips
Cutting-edge aesthetics blend with warm, healing energy to appeal both to wellness enthusiasts and curious beginners.
Social strategy
We combined bold visuals with concise explainer videos, showcasing real users benefiting from nasal dilation and red light therapy in daily life—making high-tech wellness feel relatable and essential.
Biotastic Amazon-
Sales vs Ad Spend
Amazon Marketplace
On Amazon, trust gets tested. We optimised listings with conversion-focused visuals and strategic PPC campaigns that cut through the noise—delivering clear benefits, professional presentation, and measurable results.
Brochure DESIGns
Our brochures turn technical specs into clear consumer benefits, creating tangible materials that inform healthcare professionals and reassure end users at every touchpoint.
In the first month of us taking over in May, Biotastic’s Amazon revenue and orders scaled sharply while ad efficiency improved: ROAS up 50%, TACoS down 43%, and CPC down 33%—achieved with less spend.
ROAS up 50% (4 → 6)
TACoS down 43% (9.8% → 5.6%)
TACoS (Total Advertising Cost of Sales) Lower TACoS is better because it means ads are more efficient and organic sales are pulling more weight.
Revenue up 68% (₹268,868 → ₹450,746)
Units up 72% (32 → 55)
Ad sales up 25% with ad spend down 5% (₹113,461 → ₹141,447; ₹26,447 → ₹25,117)
CPC reduced 33% (₹12 → ₹8)
AOV reduced (₹8,104 → ₹6,429) as growth came from higher-volume SKUs and promos, but overall profitability improved due to efficiency and organic lift.
6X ROAS through Performance ads
7X ROAS from Amazon
Making Healthcare Innovation Accessible
Transforming complex wellness technologies into consumer-friendly experiences that educate, reassure, and drive adoption across India.
Making Healthcare Innovation Accessible
Transforming complex wellness technologies into consumer-friendly experiences that educate, reassure, and drive adoption across India.
Bringing Products to Life
We crafted immersive 3D videos that animate every curve, mechanism, and benefit—educating and exciting users before they even touch the device.
Simplifying the Complex - Website design
Healthcare shouldn’t feel overwhelming. Our layered website design guides users from curiosity to confidence, using clear data and intuitive architecture to reassure every step of the way.
Magnetic Nasal Strips
Clinical precision meets everyday approachability with clean lines, trustworthy colours, and messaging that makes better breathing feel like a smart, simple choice.
Magnetic Nasal Strips
Cutting-edge aesthetics blend with warm, healing energy to appeal both to wellness enthusiasts and curious beginners.
Social strategy
We combined bold visuals with concise explainer videos, showcasing real users benefiting from nasal dilation and red light therapy in daily life—making high-tech wellness feel relatable and essential.
Biotastic Amazon -
Sales vs Ad Spend
In the first month of us taking over in May, Biotastic’s Amazon revenue and orders scaled sharply while ad efficiency improved: ROAS up 50%, TACoS down 43%, and CPC down 33%—achieved with less spend.
ROAS up 50% (4 → 6)
TACoS down 43% (9.8% → 5.6%)
TACoS (Total Advertising Cost of Sales) Lower TACoS is better because it means ads are more efficient and organic sales are pulling more weight.
Revenue up 68% (₹268,868 → ₹450,746)
Units up 72% (32 → 55)
Ad sales up 25% with ad spend down 5% (₹113,461 → ₹141,447; ₹26,447 → ₹25,117)
CPC reduced 33% (₹12 → ₹8)
AOV reduced (₹8,104 → ₹6,429) as growth came from higher-volume SKUs and promos, but overall profitability improved due to efficiency and organic lift.
Amazon Marketplace
On Amazon, trust gets tested. We optimised listings with conversion-focused visuals and strategic PPC campaigns that cut through the noise—delivering clear benefits, professional presentation, and measurable results.
Brochure DESIGns
Our brochures turn technical specs into clear consumer benefits, creating tangible materials that inform healthcare professionals and reassure end users at every touchpoint.
6X ROAS through Performance ads
7X ROAS from Amazon
LETS MOVE FORWARD
2020-2025
LETS MOVE FORWARD
2020-2025
Let's Uncover
Let's Uncover
What Your Brand
Truly Believes
What Your Brand
Truly Believes
What Your Brand
Truly Believes
What Your Brand
Truly Believes